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<p>Your website is not just an online page, it is your business face which is open for all, over the web. And, in today’s fast-paced world, the website has to load quickly and the viewer must get your website viewed in seconds. Most people expect websites to load in four seconds or less and any further delay in loading the website makes around a 40% bounce back rate to the website.</p> <p>A speedy website surely helps in conversions for your business. According to a survey, a slow website leads to customer dissatisfaction by 16%. If your website is slow, it could result in your business redirecting to another business website which is faster and more responsive than your website.</p> <p> </p> <p>Hence, a quicker website ensures better business performance and here’s how you can speed it up.</p> <p> </p> <p><strong>1.    Minimize the Server Requests</strong> – The process of viewing a website is very complicated, but what we see is only beautifully designed web pages. In the backend a lot of process takes place. A person’s browser on which he/she is viewing your website sends a request to your website’s server to send the files of the website. The server might take time to process if your website is having a larger number of files, it is advisable to limit your website files in small numbers.</p> <p><strong>2.    Add Expires headers</strong>– The Expires headers tell the browser whether to request a file from the server or get it from the browser’s cache. Lesser the HTTP server requests, faster is the website. This also saves the internet data as the files are viewed directly from the browser's cache and not downloaded from the website server.</p> <p><strong>3.    Image Optimization</strong> – Images are the most important element in the website, Images help the viewers to get engaged with the website and also helps in visually interacting with the website. But some images are of large size and some are of small size, it is very important to optimize all the images by compressing them to their minimum size.</p> <p><strong>4.    Compress Website with GZip</strong> – Gzip compresses files for faster transfer from the server end. It helps in reducing the file sizes that are sent by the server to the user’s web browser. This not only makes the file transfer faster but also saves the bandwidth.</p> <p><strong>5.    Fix broken links</strong> – Broke links are the first thing that should not be present on the website. Opening a broken link shows an Error 404 page which is nothing but a wasted response. Check all the broken links and fix them to create a good user experience.</p> <p><strong>6.    Minify Website's HTML, CSS, and JS files</strong> – HTML, CSS, and JSS are the programming languages using which websites are built. Minifying these programming files can make your website load faster.</p> <p> </p> <p>To avoid the bounceback of your customers, you need to make your website run faster. If you need any assistance related to the above topic you can contact the <a href="https://www.triguninfotech.com/website-design-development" target="_blank">best website development company</a> in your area and you can visit them for consultation.</p>