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CRM: Customer Relationship management as name Suggested the technology used to manage a relationship with potential customers and make the process streamline to increase sales.

Another simple meaning of CRM is to analyzing business and customer rection regarding to the business and maintaining the relationship with customers.

CRM is the platform which includes Customer support, marketing, sales, and Customer service. Now a day’s market is full of the flood with different kinds of business and ideas so that to manage our imbalance boat, float over the flood then CRM (Customer Relationship Management) is the best save guard for us.

Why needs CRM?

1. To Manage Lead Flow:

If you are struggling to keep up with the flow of leads, then CRM will intelligent enough to maintain the lead and manage them in priority-wise. So, the salesperson of your team can peek a priority in a timely and efficient. In this way, no lead will be deprioritized and work will be in streamline.

1. Locate Customer Data:

For small or big industries, the major headache is to manage customer data, fine way to manage with sticky notes or spreadsheets. But, this will not help to keep data confidential in years. In this case, CRM will play a major role, you can maintain or manage Lakh of data in CRM. This way you can maintain relationships with old or new customers.

1. Monitoring Sales Team:

It is very important to know what your sales team is doing? Are they on duty or doing anything else? So, keep track of sales team CRM is a very useful tool. This not only helps to understand what the sales team is performing, but this also helps to track if the salesperson needed extra resources or not? In this way, the forecasting of your business is very easy.

1. Customer Support Service:

Sometimes our support team lag on the immediate response to customer query or complaint, here will get to know that we need a CRM to proactively work on customer service. Because to intact with customers is more important than loose them. So, routing to CRM support is the best way to maintain customer relationships.

Benefit Of CRM?

• Task automation is a major benefit or says the advantage of having a CRM- customer relationship management.
• To enhance communication with Customers.
• Maintaining customer service and proactively work on customer complaints or queries.
• Managing customer's data in a daily basis, its helps to the sales team to intact with customers.
• Automation in report and customer data.